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A draft email generated for a customer might show placeholders for attributes because the user does not have permission to access the fields. In Salesforce and other CRM systems, accessing specific fields often requires certain permissions. If a user lacks the necessary permissions for particular attributes or fields, the system cannot pull the actual data to populate those placeholders in the email. As a result, those attributes will remain as placeholders instead of being replaced with the corresponding customer data.

Other options, while they present plausible scenarios, are less likely to be the cause. For example, lacking Einstein Sales Emails permission would not necessarily result in placeholders; it might prevent email generation altogether or limit functionality but would not affect the availability of data for pre-existing fields. Similarly, unsupported locale languages by Prompt Builder may lead to formatting issues or incorrect content presentations rather than purely displaying placeholders. Lastly, a corrupted email template would likely lead to more significant errors and issues, rather than simply showing placeholders.